iTWire: AI Appreciation Day 2026 — The B2B Enterprise Innovators Leading The Way

iTWire's AI Appreciation Day 2026 feature profiled ORCA Opti as one of the B2B enterprise innovators shaping Australian AI. Written as a thematic round-up marking 16 July, the piece highlights companies helping organisations use AI responsibly, and positions ORCA Opti's Opti Assist Free as a direct response to the widening gap between how employees use AI and what regulators now expect from their employers.

The ORCA section frames shadow AI as the problem Opti Assist Free is built to solve: employees running ahead of employer visibility, using consumer AI tools with sensitive data, and organisations that need a sovereign, governed alternative their staff can actually say yes to.

"Banning ChatGPT did not work for Samsung, JPMorgan or Apple, and it will not work for a local council, hospital or defence supplier either."

Kathryn Giudes, Founder & Managing Director, ORCA Opti

Read the full feature: AI Appreciation Day 2026: The B2B Enterprise Innovators Leading The Way (iTWire)